TAS 775: HUGE Results Update + Your Brand Building Questions (Ask Scott #241)

Is it really possible to build an ecommerce brand from scratch? How do you plan to grow your business and reach your target market? Are you still trying to figure out the best approach? If you need pointers and helpful tips regarding brand building, you’ve come to the right place! It’s time for another session of Ask Scott here on The Amazing Seller. On this episode, you’ll hear from Scott as he gives an update on the case study they’ve been conducting at Brand Creator’s Academy, answers some branding questions from sellers like you, and much more. Have pen and paper ready for this informative episode! 

How to supercharge your business

Let’s face it; many business leaders are looking for a short cut or a special formula they can use to grow their business and get rich overnight. Is there a proven method out there that will get results quick? If someone is selling a quick solution like that, run the other way! Instead of cheap tricks, Scott is committed to helping sellers like you build a business that can go the distance. Getting feedback from the first group of Brand Creator’s Academy attendees, Scott has noticed how much a collaborative and cooperative environment help leaders grow. If you want to supercharge your business, connect with like-minded people with a common goal! Learn more about how Brand Creator’s Academy is helping sellers like you build a future-proof business by listening to this episode of The Amazing Seller! 

Tried and tested 

If you go search on YouTube for “Amazon Seller,” you’ll get a wide cross-section of people from all walks of life trying to share with others how they’ve built a business selling products on Amazon. While there may be some good-intentioned folks out there, most of them are not providing helpful insights that get the type of results you need to build a thriving ecommerce business. Thankfully, Scott has been in the ecommerce industry for many years, and he’s seen what works and what doesn’t work, in many cases from first-hand experience! Tune into this episode of The Amazing Seller to hear from Scott as he shares data and results from a case study he’s been conducting with Brand Creator’s Academy – you don’t want to miss it! 

Don’t put all of your eggs in one basket! 

If you’ve been around the TAS community for very long, you know that Scott is passionate about helping sellers like you diversity your brand. Too often, Scott has seen young leaders full of potential crash and burn because they fail to think ahead. If you haven’t started to plan for the worst-case scenario – what are you waiting for? Not that you need to be worried about something hiding behind every rock, but you do need to avoid keeping all of your eggs in one basket! Learn about diversifying and expanding your brand by listening to this episode of The Amazing Seller!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [3:00] How to get stuff DONE. 
  • [6:00] Scott shares a few numbers from the Brand Creator’s case study. 
  • [16:00] Scott answers your questions about Brand Creator’s Academy. 
  • [26:00] Who is Brand Creator’s Academy designed for? 
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TRANSCRIPT TAS 775

TAS 775: HUGE Results Update + Your Brand Building Questions (Ask Scott #241)

Speaker 1: 00:02 Hey, Hey, what's up everyone? Welcome back to another episode of the amazing seller podcast. This is episode number seven 75 and session number two 41 Avast. Scott, this is where I answer your questions here on the podcast and I'm going to do it again here today and I am excited because we are fresh in [inaudible] to the new

Speaker 2: 00:22 year 2020 here we are and I can't believe that we're already 10 days in to January. So depending on when you're listening to this, this airs on the 10th and today I'm going to share with you an update from that list building case study that we're doing inside of brand creators Academy. Wanted to share with you because the last time that you heard about that, I did an episode on it. We were at about 32 or 3,400 I forget the exact number. We just hit 6,432 emails and we still have eight days left. So I'm going to give you guys a little bit more of the numbers there. The Facebook page, what happened? There are posts which is blowing up and I'll give you guys a little bit of behind the scenes there. But before we do, I have some questions that I want to address about brand creators Academy because the time that this is airing is the final day that we're accepting new members into the Academy.

Speaker 2: 01:20 So again, depending on when you're listening to this brand creators Academy is open right now through tonight, January 10th, 2020 at midnight. So if you're at all interested, if you're listening to this, make sure that you go there, get the information there because uh, this will be the last time that we're accepting new members here for a couple of months. So make sure that if you're interested or you've been sitting on the fence or you didn't get the emails I've been sending, make sure that you do that. Now, if you are listening to this after the fact, don't worry. It's okay. You're still going to get some training. You're still going to be able to start building your brand. And all you need to do is go to brand creators.com the same URL and then you will see the checklist that we have there for you, the brand growth validation checklist, and there's a couple of training videos.

Speaker 2: 02:10 They're walking you through that process and that'll give you a really good framework. So this way here, you cannot start doing what we're doing inside of brand creators Academy, even if you can't get in at this time. All right? But again, if you are listening to this on January 10th and it's before midnight Eastern time and you wanted to join, make sure you head over there immediately. Brand creators.com. All right, so one of the biggest takeaways I wanted to share with you, one of the biggest takeaways that I've been receiving from this group that we, we've only had it open for about three months now. Uh, and I'll tell you what the biggest, the biggest takeaway is people are getting stuff done. I can't tell you how many members have said, you know, I've been at this for a while. You know, I been dabbling here and dabble in there.

Speaker 2: 02:58 I started on Amazon and then I didn't want to go that direction. So I went to eBay and I didn't want to go that direction. I wanted to start building a website and I've been just going back and forth or I've been thinking about doing this. I've had a lot of people that say, I've been wanting to do this, but I just wasn't sure. I didn't have, I didn't have the clarity, I didn't have the focus or I didn't have the action steps. And so what they've been saying is that they've been getting so much done because, well, there's some different things that allow us to do this and that is when you have clarity, when you can validate, when you can have the support of a group or of people that are right alongside you or you're seeing it done firsthand, it makes you number one, want to show up.

Speaker 2: 03:41 You have the support and also you're held accountable because every week people are checking in and you want to be able to really live up to what you were saying. You're going to do all right. It's kind of like going to the gym. If you tell people you're going to go to the gym and then you start going and then you stop going, you really don't want to do that, right? It doesn't look that good. Well this is a way for you to be held accountable. And I'll tell you what, it's working. It is working because we have some major, major results happening in there. You're like, I talk about us building our email list inside there, inside the Academy and showing exactly how we've, you know, really decided on the market, decided on the niche. Then from there, what are we gonna use as our lead magnet to get people to want to raise their hand?

Speaker 2: 04:23 They're in our markets. We can start building our list. We'd go through all of that stuff and then we're starting to run. These Facebook ads are actually, it's like one ad and then we just started running a second head, uh, which we show you exactly how we're doing it here inside of brand creators Academy. But the crazy thing is is we've got a couple of our students right now inside of the Academy, they're actually beating our results, which I love by the way, which I love. So it's a little friendly competition amongst all of us members, but they're actually beating us as far as not necessarily how many emails, but I mean one guy has actually got, you know we had like one day that we had I think about 600 and I think he had like seven 50 or something like that. It was just insane.

Speaker 2: 05:05 And the cost per lead cost per email that is for him was under 15 cents. Just crazy. The cool thing though that I love again about being able to really share all of this is everyone gets to learn together. It's full transparency, which I absolutely love. So one of the biggest things guys is getting stuff done. So whether you join the Academy or not, you got to figure out what is that device, what is that thing that's going to allow you to really show up, right. And to step up and be consistent and to be able to do stuff on a regular basis. Because you know, one thing that I learned from, you know, Tony Robbins a long time ago was Kanye and that is constant and never ending improvement. It's like these small little things that add up, they build upon each other and it's like one small thing at a time or the compound effect.

Speaker 2: 05:55 That's a book that I love, right? It's one small little action every single day and then adds up and it compounds because you're doing it over and over and over again. So again, if, if you're joining the Academy, you're going to get this. If you're not figuring out a way to really install this into your life, I'm telling you it'll, it'll change your life. It'll change your world. All right, so all right, I got some questions that I wanted to address, uh, because I think that this will really help you if you are considering brand creators Academy, but also just in general. I've got six questions here. All right. Now before I do though, I did want to share with you the actual numbers again. I had my notes here and I forgot that already. So I'm trying to stay on track here. Um, so what I wanted to do is give you those, those numbers.

Speaker 2: 06:39 So, and these are pretty awesome. So right now we're sitting at 6,432 emails so far from our email build case study inside of brand creators Academy. It's in that new brand that we're building inside of the Academy. Okay. And it's a full open case study. So the other cool thing is we've got eight days left and we're averaging between five and 600 emails per day. Crazy, right? Crazy. And we're, I think we're getting them now right around 15 to 17 cents. It was hovering around 20 cents, but we've actually tweaked a few things and now it's coming down a little bit and we're getting more leads for the same spend, which is great. Right? But here's the other thing that we did the other day. I sent the first broadcast email. Now, if you don't know what a broadcast email is between that and a autoresponder, an autoresponder is an automatic message that gets sent out immediately.

Speaker 2: 07:32 So when someone, we call it opting in, when someone enters their name and email address into our giveaway, into our contest, they immediately will get an email that says, Hey, thank you. Here's all the details again, and here's the way that you can share this, and thanks so much. And I might even send them a link over to our Facebook page, but in this case we didn't. But that's just your automated message right now, the broadcast is where I can write an email and then I can hit send and I can send it to everyone on that list. All right, so what I ended up doing it at this time, I only had 3,800 people on the list and I did it for a couple of different reasons. I wanted to send this email to see how engaged the list is because a lot of people will say, well yeah, you're getting a list for people that are just looking for free stuff and they're not really engaged.

Speaker 2: 08:13 While I wanna I want to see is is that the case with this list? Did we pick the right target audience that we're targeting? You know, is it right? So I was pleasantly surprised by these numbers. Now just to kind of put this into context, the industry standard of getting an email opened is around 10% okay. If you're getting 10 to 12%, you're doing pretty good. Okay. And clicks meaning like how many people click on a link inside of there? Generally maybe one to 2%. Okay. Again is great. Okay. Those are just some base numbers for you to understand. All right, well we sent that first email and I actually show you exactly the and how I wrote it and it's nothing fancy. Trust me, the subject line, all that stuff. And where I placed the links, why I placed the links where I did.

Speaker 2: 09:03 And so after, uh, let's see, it was, uh, after about 36 hours, we had a 24% open rate, 24% double the industry standard. Okay. Now we don't stop there by the way. We don't stop there. What we do is we say, okay, 24% we sent it, we gave it three basically 36 hours and almost the three days, 36 it wasn't three days. Right? And so we give it a little bit of time and then what we do is we'll send to the unopens. All right. So what we do then is we go into that email and anyone that has not opened the email, they might've seen the subject line, but they might, it might've got buried in their inbox. We'll resend it to those people. Well, the crazy thing is we did that and after 24 hours of doing that, we increased our numbers by just about 10% it was like 8.9 and I just looked before I got on, it was 9.5 okay.

Speaker 2: 10:02 It's actually gone up a little bit even since I reported to the group. Okay. So we got a 35% open rate. Okay, 35% open rate on 3,800 people. Now, the other number that I like to look at is the clicks. The clicks are really the most important. All right? Now in the other brand that we talk a lot about that we've been building the same exact way, by the way that we're doing this right now. We've got a list of about 34,500 right around there. And uh, we're getting on our clicks, we're getting anywhere from 1500 to 1800 clicks. That means 1800 people are visiting our website, our home base or wherever we're sending them. So that's really good, right? So on a smaller scale, this list is 3,800 like, what can I expect, right? So rate now we have received over 300 clicks, 300 clicks.

Speaker 2: 11:00 Okay. So that's a really, really solid number. We are over, I think 5% down, which is great. Uh, and uh, it's just something that, that is a number that a lot of people don't look at. They look more at the opens. I look at the clicks because the clicks are really what's most important, right? We want people to open what we, then we want people to actually click to go somewhere, right? So those are the numbers. They're just wanting to share those with you. Now let's move over to the Facebook fan page. Now, I'm not a huge build a Facebook fan page for traffic, but we have to have a Facebook fan page. In order to run a Facebook ad, just you have to have one, right? So the way that we do this is we create the page and then there we will then run a a or we'll create a post inside of that page and then we will, we don't boost it.

Speaker 2: 11:48 We actually use the, um, the ad manager to actually then start targeting different people. So this way here, they can see our ad. Well, a little by-product here is we've now added a thousand likes to our page, a thousand likes. And now the cool thing is, is because we have this other piece of real estate there, okay, that resides on Facebook. We're taking our blog content that we're creating, okay? And then what we're doing is we're reposting it over on Facebook, okay? Just why not? Like you have this content over here, our home base, our website is our main, our main place. Why not then repurpose that, right? Like why not share that? So we did, right? So this way here we can populate it, okay? And it's our own content. Well, we're getting people that are sharing that content. We're getting people that are commenting on that content, right?

Speaker 2: 12:39 We're getting people that are liking that content. So we, we, we have a very highly engaged audience. Even on our Facebook page, not a group. A page, okay? So that's just a side benefit. All right? Now the really cool thing that I love here is that Facebook post that is the ad is, you know that we're running that is getting crazy engagement, okay? Let me give you some numbers here. Right now, currently it's got 1,550 likes, okay? 1,550 likes it gets better. Okay? 500 comments, 500 comments. And then this one here blows my mind, 749 shares. So there's 749 people that have shared that with either a group with a person. Okay. Now here's the one thing, the one stat that we don't really have unless I went through and counted them all, but those comments, there's probably, I would say probably at least a hundred if not more comments that the only thing in the comments is Sally Jo, check this out.

Speaker 2: 13:50 So it's them tagging a friend in a comment. So they see that they've been tagged and then they're going to go over to our, to our, uh, to our page. Okay. Or to our, our, uh, post. So we can't even like look at that number unless I went through and counted them all. But, so we have 749 shares, but probably realistically we probably have another hundred that it's been tagged. Okay. So these numbers are really cool. And the other thing is, is now that this post has got some really good engagement and it's being received very well by people, well Facebook, they liked that. So then our cost goes down. Okay. So there's just so many benefits that happen here and I'm just so excited about this and I had no idea how this was going to turn out our first call that we did inside a brand creators Academy.

Speaker 2: 14:37 My first call with Chris was our brainstorming call and we had our members on to help us brainstorm what would make a good lead magnet. And Chris asked me, Scott, what is our goal? What are you shooting for? Like what are you going to be happy with if we run for 30 days? And my goal was 2,500 I said I want 2,500 emails minimum and I'll be happy. Well, we're at 6,432 and I got a pretty, I got a pretty good hunch we're going to probably hit well over 7,000 okay. And then once the dust settles, we'll be able to send more emails. We'll be able to really then start trimming the fat on the list in a sense to where the ones that aren't opening. We'll go ahead and we'll, we'll get them off the list or we'll segment them out of the main list and then we'll only be messaging the people that are, um, you know, that are opening our emails.

Speaker 2: 15:23 So anyway, those are the numbers I just wanted to share with you. Uh, it's exciting stuff is, it's exactly how we have built multiple brands. Um, it's what I've been doing for the past 10 years online. Uh, and I've even built email lists even in our brick and mortar back in the old days, um, in doing it a little bit differently than we're doing it now, but same idea. But anyway, this is part of our brand build inside a brand creators Academy. Once again, if you're not a member, you want to become a member. If you're listening to this before January 10th at midnight, make sure you go over to brand creators.com and uh, and join us. We'd love to have you inside. All right, so let's get to those questions. All right, well number one, this question here is a good one and it is Scott. I'm already a seasoned seller on Amazon.

Speaker 2: 16:13 I'm a seven figure seller. I'm a high six figure seller, whatever, uh, is BCA for me. And the answer is absolutely 100% yes. And here's why. If you're having some success on Amazon and you're a product based business only, you need to diversify. I think you know as well as I do. You can't rely on that one channel. Ask yourself this question right now. If this is you that I'm speaking to, if you already are up and running on Amazon, if Amazon shut off your selling privileges, what would happen to your revenue? Just that, just answer that question. That's all you gotta do. And if the answer was it would go away, well then you need to do something about it. And what I recommend doing is building your own channels. So this way here, you can then diversify your traffic, send people to your products, whether it's on Amazon or your own site.

Speaker 2: 17:06 And then the other thing is create your own traffic so then you can then start monetizing it in different ways and not just be relying on your own physical products. This will build out your business and your brand. And I'll tell you what, uh, my, my good friends over to quiet light brokerage, they will agree that if you can have diversified traffic and revenue, you're going to get a higher multiple when you sell if you sell. Okay, so again, just a little side note there. All right, number two, I am brand new Scott and I don't know, my niche is BCA. For me the answer is absolutely yes. The cool thing about this is some people would say like, Oh, is it for beginners or is it for more experienced? You know what? If you're an experienced Amazon only seller, then you're starting from scratch and building the brand technically, right?

Speaker 2: 17:54 Because you don't have those components in place. And if someone's starting out from scratch, they're probably either afraid to launch their product on Amazon cause they've heard horror stories and they want to start from scratch. Then I would start this way. And that is knowing your market, validating your market, understanding if there's even money flowing through that market. And if there is, how do you get in front of it and build your traffic assets around that, that lead people over to your website. From there you can control the experience. So it doesn't matter if you're brand new. Yes, we're going to help you find that niche and really validate it. Or we might even take your existing market and we might shift it a little bit or pivot it. So we go and we sub niche it down. All right? But that is technically a great question, but it's also a hundred percent yes.

Speaker 2: 18:39 If you're brand new and if you don't know your niche or your market 100% and there's actually four different ones right now in there. Different sessions that I did where I, I take someone's niche and I will then validate it for them inside of brand creators Academy and you get to see exactly the process and I'm going to do more of those. I love doing them, by the way. All right. Number three, how long does it take to start getting traffic and possibly earn revenue? Another great question, and this is going to depend, there's a lot of it depends here in Chris Shaffer would love this, right? Uh, so the thing is is depending on your market and what kind of traffic we can expect, uh, it may take, if all you did was just post traffic getting assets as we call them, if that's all you did and you did that consistently over the course of six to eight months, there's a chance you're going to start getting some traffic steady traffic.

Speaker 2: 19:34 I'll give you an example. We're doing another brand case study, but we're not revealing everything about it yet. We will later just not yet inside a brand creators Academy and we're doing that cause we want it to be completely unaffected by some of our members going over there and checking things out. Okay. And already right now we've been posting and following the same process. Um, and we have gotten that to where we're getting over 200 people to our website every single day organically. Okay. Organically, meaning we're not paying for anything and we're not even driving traffic with a list there yet. Okay? We're a little behind on the list build there. Um, so it's been, um, under six months, um, on that. So again, we're slowly getting the traffic. We're going to start then, you know, implementing the list building and from there. So I'm already a ready almost at this point to start adding some affiliate offers to that cause 200 people who knows, right?

Speaker 2: 20:36 Um, also, depending on your market, there's different ways that we can monetize quicker. Uh, if you have a market that maybe is around a hobby or someone's passion and you can create t-shirts or you can create mugs or you can create some type of merchandise, you can easily set that stuff up without you having to buy products. Okay? So there's ways that we can shortcut this, but it is going to depend on the market. Um, different types of competition in the market as far as can you go out there and find the traffic? And we can go through all of this stuff to, to really figure out what is the best angle to start with. But there's not really a set. Like if you start today in three months, it's going to be this. And I don't think you can say that even about having a product and you're launching it on Amazon.

Speaker 2: 21:19 You're, you're taking a guess that you're going to be able to rank that and start getting sales and not get shut down or whatever. Right? Like things happen. Um, but I would say our goal is we like to give ourselves six to eight months before we start even thinking, are we on the right track with, with traffic in? Because if we're doing what we're supposed to be doing, we should start seeing some traffic by then. Uh, and then from there we should be able to turn that into a revenue. Now the way that we can speed this up and this is what we're doing in this brand, that we are, uh, showing everything behind the scenes. And I think we're gonna be able to shortcut this a little bit because I think we are going to be able to possibly add some merge to this market and we're going to start offering this to the email list or at least on the blog and then drive the traffic to the blog so we can probably speed up that process.

Speaker 2: 22:08 But again, we're going to, we're going to test it and inside a brand creators Academy we're going to share exactly what we're doing, how we're doing it and all of that stuff. Um, so that would be my answer to that. So it really does depend. Now number four, what if I don't want to sell products on Amazon? I just, I don't, or maybe I already started and now I want to get her away from that cause it's just too much work. It's too much on inventory. It's too much risk. I don't want to do that. Well, then, yes, this is perfect for you because if you never want to launch a physical product, you don't have to, you can sell other people's products, you can be an affiliate for other people's products. You can also generate income just from the traffic. Right now, last month in our other brand, we turn on ad thrive last January and just from the ad drive traffic, we've generated over $34,000 in basically profit because it didn't cost us anything for that traffic.

Speaker 2: 23:00 Now I kind of kicked myself. I wish we would've did it a little bit sooner, but that's on me. Okay. But just in December, I think we did over $4,700 in just ad revenue traffic, which is crazy. Okay. So yes, you do not have to have a product and if you don't want to sell products on Amazon and you don't have to, okay. Number five, what if I want to build a YouTube channel and a website and I don't want to do any of that other stuff? Well then yes, brand creators Academy will help you because YouTube is a channel, it's a traffic channel. And yes, you can turn on some AdSense if you want to. I don't really think that's a huge money maker anymore, but you still can do it if you get some traffic. But ultimately if that's where your market's hanging out, if you're good on video or you like video better than I would start there, but then I repurpose that on your website and I would do the whole, take the video embedded in the in the blog or the post and then from there I would then write a full blog post on the content.

Speaker 2: 23:56 So we have two pieces of real estate and then I would start building the email list so that way there when people are on YouTube, I can get them on my email list and then I can communicate with them and drive them over to my home base. So if you're thinking I just want to build something externally and then drive it to my website, then YouTube is yes, one channel and yes, we can definitely help with that. We actually have a few of our members right now that are going all in on just the YouTube side and then they're driving it over to the website and building out the, actually one guy actually started a podcast, started a podcast two, uh, which is pretty interesting and I love it because I can help with that. So, uh, anyway, yes, the answer is yes. All right.

Speaker 2: 24:35 And the last one I want to address here is am I too late to join brand creators Academy because the case studies already been going on for the past, you know, three or four months, you know, is it, is it too late? And the answer is no, because the cool thing is is we're recording the process, right? We're documenting this journey. We're documenting every single step along the way. And the cool thing is, is once you get caught up, now you're back, you know, with us in a live environment now you get to see exactly what's happening in the next move in the next month and the next two months. And then we're documenting that. So know if you are coming in right now. The cool thing is is you can go back and then see how everything got to where it is and the different shifts along the way.

Speaker 2: 25:18 We can also, uh, probably share with you like things that we did that we wouldn't do again because of this, right? Like, cause of this one thing that happened, we wouldn't do that again. Um, right now I can't think of anything off the top of my head. Um, because everything we've done so far has went to plan. Uh, you know, with the exception of like, okay we had an ad, we thought we were going to target this audience. So instead we shifted and we did this audience that worked better. Like there's going to be those things but nothing that's like blaring obvious, um, of things that we would change. Cause we really do follow the roadmap that we're teaching here. All right, so if you're asking yourself, who is brand creators Academy for? Well I kind of just went over it. If you are looking to build a brand that has its own traffic, that can take that traffic and diversify it into multiple revenue streams.

Speaker 2: 26:10 And even if you are already up and running on Amazon and you have a few products and you want these other assets, you want to build your future proof brand, then that's who it's for. It's for you. Now, I will say this, this is not for anyone that is looking for a, you know, get rich quick or I'm going to start this tomorrow and I'm gonna immediately see results. I mean, it's kinda like if I was to tell you, join my weight loss program and your a hundred pounds over weigh and in 30 days you're going to lose 60 pounds. Uh, I wouldn't, I wouldn't expect that. I wouldn't want to sell that, right? Like that's just not realistic. Uh, you know, so again, if you're looking for that, it's not for you. We wouldn't even want someone in the group that was looking to chase, you know, the fast money, if you will.

Speaker 2: 27:00 Right? Because we're trying to build something here that has longevity, something that is the longer road, but a more dependable road. And to me, the things that we're, that we're doing here are also things that you're learning that you can implement now, but also in the future. These are skillsets that you are building. All right, so hopefully that answered all of those questions that you may have had. Again, I will be back next week with an Ascot session answering one of your questions directly. And actually that question, I already know what it is and I'll kind of give you a little hint. Uh, we have one of our listeners that, uh, had a really good fourth quarter. Really good. I'm talking $300,000 worth, but said, you know what, Scott? I'm feeling kind of bummed out because I ran out of inventory and I'm feeling kind of, well, a little bit depressed about it.

Speaker 2: 27:52 Like, what can I do to get myself out of this funk? Is this normal? Well, I'm going to talk about that next week because that's a problem that we all face. Because you might be thinking, well, I'd love to have that problem. Yeah, a lot of us would. But in the same breath, you're always going to have these struggles or these thoughts as you grow. No matter where you are in your journey, you're always going to have these, these doubts. You're going to have, you know, this maybe a disappointment and this guy's disappointed because he sold $300,000. But if he didn't run out of inventory, he might've did 400,000. Right? Like, Oh, like, and you might be saying, you know, Boohoo to you, right? Um, so that's where we talking about, I'll tell you what guys, mindset is a big deal here for all of us in business and just in life.

Speaker 2: 28:42 And um, that one there I'm going to dive into next week. So if you want your question answered on an upcoming Ascot session, all you have to do is head over to the amazing seller.com forward slash ask. And you can do it right there. In the meantime, if you're listening to this before January 10th at midnight, you are listening to this on January 10th if you're listening to it on the day that it airs, but if you're listening before we close the doors to brand creators Academy, head over to brand creators.com if you want to build a brand, a future-proof brand in 2020 then I encourage you to at least check out brand creators Academy and see if it's a good fit for you. We will

Speaker 1: 29:25 love to happen. All right guys, so that's it. That's going to wrap it up. As always, remember, I'm here for you. I believe in you and I am rooting for you, but you have to. You have to. Come on, say it with me. Say it loud. Say it proud. Take action. Have an awesome, amazing day. I'll see you right back here in the next episode.

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