TAS 520: Ask Scott #162 – Instagram vs Email List – Variations – Selling on Walmart

Are you ready to dive into another session of Ask Scott here on The Amazing Seller? This is the place for sellers like you who are trying to build momentum on their journey to build a thriving ecommerce business. On this episode, you’ll hear from Scott as he shares some exciting news about new TAS projects he’s working on, why it’s so important to find a source of excitement and inspiration to tap into, answers to questions from TAS followers, and much more! You don’t want to miss this great opportunity to learn helpful insights and tips that could take your brand to the next level!

Find a source of excitement and inspiration and use it!

Let’s face it, this mission to build a sustainable business can wear you down! So what’s the answer? Do you just grind it out until you burn out? Well, there will be seasons where you will have to grind it out but what if you could find a tribe of people who help to re-energize you? Imagine how much further you could go if you had a way to fan those flames! Listen to this episode of The Amazing Seller as Scott explains how sellers like you can tap into the right voices and build a community that builds you up so you can go the distance!

Why you should always drive traffic to your email list.

Is it a good investment of time and resources to build up your following on channels like Instagram and Facebook or should you focus your efforts on building up an email list? On this episode of The Amazing Seller, Scott explains his thought process when it comes to building up your following. You might be surprised to hear that Scott encourages sellers to build up channels like Instagram but he says to do this in addition to building up an email list, not in place of that strategy. To get more of Scott’s insights on building up a following for your brand how to best utilize that following, make sure to listen to this episode!

Is an opportunity to sell your product on Walmart worth it?

While Amazon continues its dominance in the ecommerce industry, the likes of Walmart and others are trying to provide some much needed competition. The question is, should sellers take  Walmart up on its offer to use their platform for sales? On this episode of The Amazing Seller, Scott shares his thoughts on this important topic. At the end of the day, Scott says that if you are invited to sell your product on Walmart and the process won’t distract or slow down any other plans for expansion like taking your brand international, you should go for it! Make sure to listen to this episode as Scott expands on this subject and much more, you don’t want to miss it!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [3:00] Plans for some awesome TAS content that you need to know about.
  • [7:00] Stay fired up!
  • [10:30] Question #1: Would it be a good idea to drive my followers to Instagram?
  • [18:00] Question #2: Should I list my color variations as separate listings?
  • [21:30] Question #3: What do you think about selling on Walmart.com?

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TRANSCRIPT TAS 520

TAS 520: Ask Scott #162 – Instagram vs Email List – Variations – Selling on Walmart

[INTRODUCTION]

[00:00:03] Scott: Well hey, hey what’s up everyone! Welcome back to another episode of The Amazing Seller Podcast. This is episode number 520 and session number 162 of Ask Scott. This is where I get to answer your questions here on the podcast and I'm going to do it again here today because you guys have submitted some questions so I'm going to answer them. And I really want to mention…

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