In this episode of The Amazing Seller Podcast we're going to discuss different pricing strategies during and after your launch. I decided to record this episode after receiving a question from one of my listeners. Here's what Ali asked:
“Hi Scott, I love the podcast!
Can you explain what you mean by “price it to sell”. Is this only for the beginning stages when you are digging for all sales possible and then after you are getting consistent organic sales, you would increase the price?
Thanks so much for doing this podcast!”
Key Points Discussed On Podcast:
- Price Lower To Get Initial Sales
- Slowly Increase Price
- Continue To Monitor Sales
- Trade Profits For Reviews and Sales
- Lower Price Every Once in Awhile To Spike Sales
Podcast: Play in new window | Download
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The important thing in the beginning is to get sales moving and don't worry so much about profit. You want sales…to get reviews…to help convert more visitors to sales.
If you missed the podcast where I discuss my 7 Step Launch Plan and Checklist…Click Here.
Plus, you can download my plan and checklist for the launch process.